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Sep 23, 2016 09:01 AM EDT

Comcast just confirmed the long-standing gossips of their plans in producing its very own version of the MVNO Cellular service. CEO Brian Roberts shared in an investor conference of Goldman Sachs Communacopia that the network which Comcast will be producing is going to be sold in the market at mid-2017.

Comcast capitalizes on the idea of Wi-Fi hotspots, closely related to Google's Project Fi. If there are no existing Wi-Fi connections, Comcast's service will be ran by the Verizon Wireless network, The Verge reported.

Roberts didn't mention details regarding the price as well as rollout plans, but he only said that the aim of the Comcast Company is to have mobile solutions at its existing pool of cable consumers. That particular line of thinking will give Comcast its own solutions to the one-two punch that competitor AT&T has to offer with its DirecTV satellite services. In the case of AT&T, consumers that subscribe in the DirecTV services gets a chance to enjoy an unlimited mobile data plan that is not available to other customers, Ubergizmo reported.

Comcast shares that there are over 14 million Xfinity Wi-Fi hotspots all throughout the country and a big footstep that the company will depend on as included in the upcoming mobile service. Some of these hotspots are targeted to be in public areas and therefore for public use such as parks, coffee shops etc.- considering that other hotspots are actually powered by the routers in homes of customers and on optional guest mode that shares the internet power to those people near the vicinity.

Last July, Comcast endorsed executive Greg Butz to become the leader of the newly built Comcast Mobile division. The company has also showcased interest towards the FCC's 600MHz auction. The Verizon-Comcast tandem could be traced back in a deal made in 2012 and Comcast alerted Verizon last October regarding its plants to have a mobile service that will be sold under the supervision of Verizon's airwaves. 

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