Motorola Moto G Play is launching as Amazon's latest Prime exclusive phone offer at  just $99.99. The smartphone is now available for Amazon Prime members at $50 off the normal retail price.

Motorola Moto G Play is a modest and affordable device that comes with a 5-inch 720p HD display, a quad-core Snapdragon 410 processor, 2 GB of RAM and Android 6.0 Marshmallow. More specs of Motorola Moto G Play include 16 GB of storage capacity that comes with a  microSD support, expandable up to 128 GB of extra storage, GSM Arena reported.

The newest Motorola device also sports an 8-megapixel rear camera and a 5-megapixel front shooter. Additionally, Google's mobile services are also pre installed, including Gmail, Google Maps, YouTube and Google Play.

Motorola Moto G Play is expected to be compatible with all major carriers in the United States. Fortunately, the $99.99 price tag from Amazon Prime is for the unlocked version of the smartphone. However, the catch for the $50 discount is that users will get personalized offers and ads on the their device's lock screen, CNET reported.

However, Amazon is also said to offer an ad-free version of the Motorola Moto G Play but it is available only without the $50 discount. For those who prefer to get the standard, ad-free version of the Motorola Moto G Play, it is available at a $149.99 price point for both Prime and non-Prime members. Apart from this, other smartphones are also available in Amazon's Prime exclusive phone offers, which include the Moto G and the BLU R1 HD.

Motorola Moto G Play is commonly compared to Moto G but it is still believed to be the most affordable model in Motorola's Moto G series under Lenovo's umbrella. The smartphone is reportedly available for pre order starting today while shipping is set to start on Sept. 15. Watch this Motorola Moto G4 Play DTV Colors review here.