Sunday, Oct 22 2017 | Updated at 10:30 PM EDT

Stay Connected With Us F T R

Aug 28, 2016 05:30 AM EDT

WhatsApp has just recently announced that it has updated its terms and conditions, as well as privacy policy, which means users' information and data will be shared between the aforementioned app and Facebook before the end of the year.

The Facebook-owned company stated that it has updated the terms to test ways to connect users with businesses, which could likely point to marketing adverts, TechCrunch reported.

The announcement should come to no surprise as the company announced in January its aim to find ways to connect businesses with its users, which is about one billion members.

The new terms does not indicate specifically that users will now receive ads, but it is likely, as users from Facebook has experienced in recent months. WhatsApp has been acquired by the social media platform a few years back, and now it seems both are ready to make a relatively bold move.

The updated terms and privacy policy indicate that the company would "explore ways" to connect its vast user-base with businesses to promote a communication between the parties. It is expected that the updated terms would likely mean that WhatsApp and Facebook would now have an integrated database of its users, according to the BBC.

It still remains to be seen whether users would warm up to the idea, but members who are reluctant to share their information with Facebook still has an option to opt out of the data sharing plans.

WhatsApp claims that sharing its members data with Facebook would help regulate spam, and ultimately abuse. While this could help keep the online community among WhatsApp users clean, but this could also lead to persistent "suggestions" and "relevant ads" as seen with the Facebook interface.

Users whom would opt for exclusion with the move has the option to go to the app's included terms and conditions and tick the option that would keep them out of the expected move by WhatsApp and Facebook.

Follows whatsapp, facebook, Terms and Conditions, User Information
© 2017 University Herald, All rights reserved. Do not reproduce without permission.

Must Read

Here is NASA’s Take On Anonymous Hackers Alien Claims [VIDEO]

Jun 28, 2017 AM EDTNASA official says no alien has been found until today.

International Cyber Attack Strikes Again: Ransomware Hits Companies Worldwide [VIDEO]

Jun 28, 2017 AM EDTOver 2,000 computers in about a dozen countries were affected.

The Magic of Celebrity Involvement: How Projects and Concepts Get Public Nod When Icons Get Involved [VIDEO]

Jun 28, 2017 AM EDTDo celebrities really affect marketing?

Student Loans In Focus: How Much Do Students Really Borrow To Attend The Top 10 Schools [VIDEO]

Jun 26, 2017 AM EDTFor most students, going into the Top 10 schools is a dream come true. But is the expense in studying in these schools worth it?