Aug 12, 2016 10:30 AM EDT By Don Don Navidad, UniversityHerald Reporter

As Apple Inc. is gearing up to launch its highly awaited "iPhone 7" and "iPhone 7 Plus" at an unpublicized event in September, analysts predicted that the latest iPhone versions may not perform as well compared to its previous models and will instead a disappointment.

The tech giant normally includes high quality features in its latest iPhones and Apple fans got their hopes up for the same in the latest "iPhone 7" and the 7 Plus.

After the "iPhone 6S" was launched in the fall of 2015, speculations of the "iPhone 7" had started surfacing. Rumor has it that the upcoming Apple device will have a 3 gigabyte of RAM and packed with Apple's new A10 processor, based on the report of Tech Times.

However, experts threw in their comments that the upcoming gadgets may not live up to the hype. The director of institutional sales at Stuart Frankel - Steve Grasso, stated that as people are looking forward to the iPhone 7, the device can only disappoint.

Previously, Ming-Chi Kuo - the analyst of KGI Securities, has also predicted that "iPhone 7" will surpass the features of iPhone 6s, but the sales of the forthcoming smartphones will not be as high compared to its predecessor. Kuo also said that the "iPhone 7" looks similar in design to the "iPhone 6" and 6s, meaning, there is nothing that will excite the fans about an old look with a few tweaks.

As stated in the Mobile Web Intelligence Report, who analyze the popularity thru web traffic, the technology company lost significant web traffic in 18 out of 20 countries. The statistics report came from the information gathered between Q2 2015 and Q2 2016.

And the United States web traffic of Apple Inc. reportedly decreased by 4 percent, and lessen 6 percent in Germany. And the huge drop came from the United Kingdom with a whopping 10 percent, according to The Bitbag.

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