Sep 17, 2014 11:07 AM EDT By Russell Westerholm, UniversityHerald Reporter

The President and Vice President of the United States are planning on launching a new campaign to curb campus sexual assault, this one focusing on educating young men.

According to the Associated Press, President Barack Obama and Vice President Joe Biden's new campaign is called "It's On Us." White House researchers suggested males are less likely to speak out against sexual assault than their female peers are and "It's On Us" hopes to change that.

Obama and Biden also reportedly want to set an example for young men by speaking out themselves against sexual violence. The White House already released one report title "Not Alone" meant to bring attention to the issue of sexual assault on college campuses. The Obama Administration and the Democratic Party have since taken further action to address the issue.

For example, a Calif. Legislature bill known as "Yes Means Yes" from Sen. Kevin DeLeon (D-Los Angeles) recently received unanimous approval. Pending approval from Gov. Jerry Brown, the bill would require "an affirmative, conscious and voluntary agreement to engage in sexual activity," according to the AP.

Sen. Claire McCaskill (D-Mo.) and a group of other U.S. Senators also unveiled a new bipartisan bill a couple months ago that would require schools to toughen their policies in adjudicating sexual assault, the Huffington Post reported. The overall effort may go as high as the Obama Administration, but such bills are getting support from both Democrats and Republicans alike.

"We can do more to make sure that every young man out there - whether they're in junior high or high school or college or beyond - understands what's expected of them and what it means to be a man, and to intervene if they see somebody else acting inappropriately," Obama said in a statement in January. "We're going to need to encourage young people, men and women, to realize that sexual assault is simply unacceptable. And they're going to have to summon the bravery to stand up and say so, especially when the social pressure to keep quiet or to go along can be very intense."

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