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Windows 10 Creators Update Introduces 'Playable Ads', Get This Awesome Feature On April 11

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A Microsoft logo is seen during the 2015 Microsoft Build Conference on April 29, 2015 at Moscone Center in San Francisco, California. The tech mogul is about to release the Windows 10 Creators Update this April 11.
(Photo : Photo by Stephen Lam/Getty Images)

Microsoft is set to release the Windows 10 Creators Update on April 11 with a notable feature called "Playable Ads".

Apparently, it may change the way users look at a software. While the name of the new Windows 10 Creators Update does not sound too exciting, it is highly likely to become a game-changer. Read on to find out more. 

Windows 10 Creators Update: 'Playable Ads'

According to the Daily Express, "Playable Ads" permit users to try apps first before officially buying or installing them. Currently, online advertisements prompt users to download applications right after a click. Well, the Microsoft Windows 10 Creators Update gives people a longer time to decide.

With the new Windows 10 Creators Update, users can test the app for up to three minutes. After the streaming session, those who liked the application may hit on another button that leads to a new link. In it, they could now download the particular product.

For comparison, "Playable Ads" is somehow similar to the Google Instant Apps which debuted at I/O Conference in 2016. "The information contained in the product description page is not always complete," Product Manager Vikram Bodavalu said. He added that users deserve more time to get to know the app. Besides, an uninstall button is present if the product does not meet the expectations of the customers.

Compulsory upgrades: Windows 10 Creators Update

On the other hand, according to Slash Gear, the Windows 10 Creators Update will force users to upgrade their systems regularly. Apparently, those who have limited internet connections at home will suffer the most. Simply put, Microsoft will oblige them to download essential upgrades even when using a metered internet service.

As of now, Microsoft does not require automatic downloads and software updates for customers with strict data caps. However, that will change soon upon the arrival of the Windows 10 Creators Update. Nevertheless, the compulsory upgrades only apply to "critical fixes". Also, larger patches would not be pushed for auto downloads, but Microsoft has yet to specify what "large" is.

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